Galleries Do Not Lay Golden Eggs

If Aesop had written a fable about galleries, it would have sounded a lot like this one. As you read, replace the word “gallery” for “goose”:

“A man and his wife had the good fortune to possess a goose which laid a golden egg every day. Lucky though they were, they soon began to think they were not getting rich fast enough, and, imagining the bird must be made of gold inside, they decided to kill it. Then, they thought, they could obtain the whole store of precious metal at once; however, upon cutting the goose open, they found its innards to be like that of any other goose.”

(This passage is from a file from the Wikimedia Commons.)

Many artists would love to get a gallery, so they can concentrate on creating art. No more filthy business stuff.

Not going to happen. You are always in charge of managing your side of the business equation, no matter where you show and sell your art. There is no golden goose. Even if there were one, she would have to be popping eggs out at a great rate to support you.

You get more results when you have your eggs in many baskets. You can chose from galleries, art representatives, art consultants, retail outlets and alternative spaces. Many of these have both “store fronts” and on-line presence.

Each of these “baskets” contains eggs of different colors.

Galleries for example, include:

* traditional “blue-chip” galleries that select, curate and sell original art to the public on commission,

* private galleries that cater to wealthy patrons,

* artist run galleries that sell fine art originals and multiples,

* retail galleries that sell fine art, fine craft and functional art.

Each “color” appeals to different artists, just as each work of art appeals to different viewers. You choose the mix.

“I just had something happen with a gallery application that is new to me. They want me to rent their gallery and do my own advertising. Does that mean that art is not selling so the gallery rents their space because the market clientele is not buying now?

“I am tentatively planning to retire in one year. I have had several shows and commissions over the years. I am working on a show for 2010 and another one in 2011…. Yes, I am one of those practical artists and have to make money…. I enjoy your messages because they depict artists actually making a living with their art. Where do I put my money and confidence that there is a market somewhere for my art?” ~CCH

This artist has already hatched a few eggs through shows and commissions. The next egg is a retail space – sometimes referred to as a “vanity gallery.” Anyone who can pay the rent can use the venue to show art for sale. There is no curator or jury. Much of the advertising these galleries do is to artists, so that they can keep the walls full.

Rather than looking at the color of the egg, consider what might hatch. Will showing your art in this venue get you more exposure for your art? If it will attract the kind of audience who likes to buy your art, it’s worth considering.

Then do the math. Add up all your art and promotional costs, rental fees, insurance, travel and accommodation, reception, etc. Are you willing to invest up to 40% of the price of your work to put up a show? Now you are standing in a gallery dealer’s shoes. How does it feel to hold this egg?

Buying Art in San Francisco Tips

Destination San Francisco

San Francisco is known around the world for the Golden Gate Bridge, the Fisherman’s Wharf and Lombard Street famed for supposedly being the most crooked street in the world. However, did you know that San Francisco is also known as the art capital of the western hemisphere? Thousands of art lovers arrive in the city each year to visit its galleries, art exhibitions and museums. The M. H. de Young Memorial Museum, the Asian Art Museum, the California Palace of the Legion of Honor, and the world famous San Francisco Museum of Modern Art have all emerged as the centerpiece of attraction for passionate art lovers from all over the world. Many of them buy art objects and take them home. Buying art in San Francisco isn’t simply an exercise, it’s an experience of a lifetime for many.

The International Art Circuit

The art-buying spree we are all experiencing currently is global. From Dublin to Dubai, scores of art lovers are hopping on to cheap discounted flights and globetrotting in their quest to buy art. What has fueled this fire a downturn in the economy not withstanding? The answer may not be obvious at first glance. The economic slowdown has now made it possible for many art lovers to become art collectors because art has become affordable.

Cybertising Art in San Francisco through Online Art Auctions

The Internet has helped tremendously with its ability to transfer JPEGs in a wink and allow potential art buyers to examine art objects remotely. San Francisco too has benefited from its proximity to the Silicon Valley in that much if not most San Francisco art has gone online in one form or another. Online art auctions are regularly held in San Francisco and you can purchase art from San Francisco artists and online art galleries from the comfort of your home or office.

Art Galore for Bay Area Residents

The number of art fairs being held in San Francisco has mushroomed over the past few years. Public art fairs such as the Festival on the Hill, SF Open Studios and the Capsule Design Festival have become increasingly popular not only among art lovers who live in the Bay Area but also among those who love to travel for art’s sake. The city’s place on the international art circuit is beyond validation. The art collectors’ stampede has provided an unparalleled opportunity for young artists to join the ranks and bask in the limelight. The works of many young artists in San Francisco have been showcased in local galleries and have been snapped up by art enthusiasts. So if you are an art collector or planning to wet your toes and test the waters in the exciting world of art collection, it is time for you to get in touch with a reputable San Francisco art dealer, preferably one with an online art gallery so that you can make wise investment decisions that bring rich returns on your investment.

Bay Area interior designer and art consultant Noa Bloch is the owner of Noa’s Art Inc., a San Francisco-based mobile art gallery which makes it possible for both individuals and organizations to purchase paintings after having viewed them in their offices or homes by actually hanging them to see how they look.

International Art Fairs Tips

The Gallery needs no introduction as it has carved a niche for itself in the world of art exhibitions. Its virtually seminal concept of listing art fairs from across the globe has allowed amateur as well as professional artists to gain international exposure through a user-friendly forum that assist them to showcase their work and talents for art lovers and connoisseurs everywhere.

Just a few of the many invaluable features offered at the art Gallery include commission-free purchases of art pieces, a hugely informative online magazine which features daily updates, design competitions, and visitors’ votes for showcased works of art. The popular street art section is decidedly hip with its unusual combination of videos and images of murals, graffiti and other avenues of street art and expression, which truly makes for entertaining as well as absorbing and thought-provoking displays.

Artists are arguably the user group which finds the gallery most useful in terms of the opportunity to showcase their talent and to find international exposure, as well as to make contact with other professionals and compare notes. Every artist can create his or her unique profile page, and students of art are especially likely to benefit from the plentiful networking opportunities available.

Some of the art fairs featured at the Gallery are also enhanced by offering of virtual tours for those who are unable to attend the actual event. The art website also offers listings of art galleries, art colleges and art dealers all around the world. In short, art is a virtual haven for artists, photographers, connoisseurs and dealers alike.

Posted in Art

How To Purchase Art Online Tips

You love art and want art – but don’t know where to start! As a first time collector, you want to make the right decision. When first starting a collection, it can be pretty intimidating to go into a gallery or speak to a dealer when you don’t know what kind of art you like. With the proliferation of the use of the Internet, it’s easier and easier to purchase art online. Traditionally, gallery dealers and art agents would have control over the art world making art a very inaccessible to the masses. That has all changed with the Internet and some amazing online sites to purchase art. One of my favourite sites to research and buy art online is Artsy when you don’t have a gallery, art dealer or art agent or consultant to help you.

Artsy is a highly reputable site to find amazing artwork. It has over 300,000 artworks, architecture and design by close to 40,000 artists. Artsy has a wide range of artworks such as contemporary artwork all the way to the old masters. Artists include Damien Hirst, Gary Taxali, Jean-Michel Basquiat, Mark Rothko, Cindy Sherman, Andy Warhol, Damian Ortega, Anish Kapoor and many others, The artwork is from leading galleries, museums and private collections. In fact, Artsty’s own mission is “to make all the world’s art accessible to anyone with an Internet connection. We are a resource for art collecting and education.” Artsy claims to be the largest online database of contemporary art. Further, Artsy has an “Artsy specialist” that can help you when deciding what to collect.

When you first sign up for Artsy as a collector, they will ask you a series of questions to personalize your profile so that they can recommend artists to you. First, you will be asked the price range of artworks you are interested in: under $500, $2500, $5,000, $10,000, $25,000, $50,000, $100,00 and $100,00+.

Second, you are then asked what category of artwork you are interested in: Contemporary Art, Photography, Old Masters, Graffiti/Street Art, Post-War American Art, Contemporary African Art, Latin American art, Contemporary Asian Art, Emerging Art, Design, Modern/Impressionist Art, Ancient Art and Artifacts. You can follow any of these categories to help Artsy help with recommendations.

Artsy then suggests a few artists and artwork you like where you can mark your favourites. Based on your selections, the Artsy software then makes recommendations of artists you may enjoy following.

For instance, since I said that I like graffiti/street art, Artsy recommended that I follow Blek Le Rat, Shepard Fairey, Ravi Zupa, Finok and Keith Haring – all artists which I love! Artsy all has great art news stories and features artists which also helps make it easier to decide on an artwork to safely purchase online.

I highly recommend starting with Artsy to help you with your collection. Once you feel confident enough and learned about other artists, you can then venture out and go to galleries, art fairs and artists studios directly.

Entertainment And Arts Hotpots in Fort Lauderdale

Fort Lauderdale boasts of a culture that is as deep as its oceans any individual can ever fathom. Its heritage is diversified by the arts and entertainment that make its communities alive and dynamic. Throughout the year, there are festivals and events that foster interaction and unity among its residents. Here are some of the arts and entertainment hotspots in the city where you can spend fun time alone or with friends and family.

ArtServe

Located at 1350 East Sunrise Blvd., Artserve holds the reputation of being one of America’s six art incubators. The 20000 square foot art facility has a professional art gallery, dance studio, auditoriums, conference rooms, and office suites. It also holds programs and services that aim to help local artists turn their arts into profitable businesses. It is a haven for both artists and art enthusiasts. The facility also holds regular exhibits which focus on bringing diverse kinds of art to the public.

Bonnet House Museum & Gardens

On 900 N. Birch Road, you can find the Bonnet House Museum & Gardens. It is a historic house museum erected on 35 acres of pristine barrier island in Fort Lauderdale. It prides itself of being one of the few places with homes and studios carrying original furnishings from American artists. It also has an art gallery from several reputable artists. Its garden is also a living art by possessing five distinct ecosystems within it – the Atlantic Beach Ocean, freshwater slough, secondary dune, mangrove wetlands, and maritime forest. Tropical tranquility beams with the tropical vegetation, hibiscus garden, and arid plantings. The entire garden is also a perfect paradise for wildlife like squirrel monkeys and gopher tortoises. Weddings and corporate events can be held in this place through special arrangements.

Arts & Culture Center of Hollywood

The parcel of land in 1650 Harrison Street is the site of the Arts & Culture Center of Hollywood. It is where art exhibits, live performances, and educational programs for kids and adults are staged. It has several art galleries, art school, theater, and café. This is literally a melting pot of arts and entertainment where residents and visitors can have a grasp of the rich culture that Fort Lauderdale has grown over the years.

These are just three of the top arts and entertainment hotspots in Fort Lauderdale. Throughout the city, there are more places like these which can also satisfy your thirst for visual arts and live entertainment. If you want to know more of these hotspots, you can contact your local real estate agent for more information.